MEDIA PLAN - TELEVISION
| CHANNELS |
LANG |
SPOTS PER DAY |
DURATION |
TOTAL SPOTS |
| ZEE TELEFILMS |
HINDI |
21 |
28 DAYS |
588 |
| SONY- SET ASIA |
HINDI |
15 |
28 DAYS |
420 |
| ASIANET NEWS |
MAL |
12 |
21 DAYS |
252 |
| SUN TV |
TAM |
6 |
7 DAYS |
42 |
MEDIA PLAN - NEWSPAPERS
| PUBLICATION |
LANG |
AD SIZE |
SIZE SQC / CC (TOTAL) |
TOTAL |
| SAN JOSE MERCURY |
ENG |
1/4th Page |
28.45" |
4 |
| WASHINGTON POST |
ENG |
1/4th Page |
28.45" |
4 |
| NEW YORK TIMES |
ENG |
1/4th Page |
28.45" |
4 |
| INDIA ABROAD (NYC) |
ENG |
Half & Full Page |
42', 84' |
5 |
| INDIA POST |
ENG |
Full Page |
43.75" |
5 |
| INDIA WEST |
ENG |
Full Page |
43.75" |
5 |
| MALAYALA PATHRAM |
MAL |
Half Page |
42" |
4 |
| MALAYALEE SANGAMAM |
MAL |
Half Page |
42" |
4 |
MEDIA PLAN - INTERNET
| WEBSITE |
LANG |
SIZE |
DURATION |
| MAGICBRICKS.COM |
ENG |
230 x 80 pixels |
4 weeks |
| SULEKHA.COM |
ENG |
230 x 80 pixels |
6 weeks |
| 99ACRES.COM |
ENG |
5 mil impressions (230 X 80 ) |
10 weeks |
| DEEPIKA.COM |
MAL |
150 x 60 pixels |
6 weeks |
| MALAYALA MANORAMA.COM |
MAL |
126 x 60 pixels |
6 weeks |
PROMOTIONS
An AD campaign is be specially designed to invite capital management companies, institutional investors, endowment funds, holding companies, university funds and pension funds etc. AD campaign comprises of direct mailers followed by phone invitations.
Outdoor media such as hoardings on highway 880, Jackson Heights, NY & Jersey City, NJ, ads at Hindi movie theatres.
Special e-invitations to top IT, Pharmaceuticals professionals & doctors will ensure that no area is left untapped.
VALUE ADS FOR EXHIBITORS
2 dedicated KRC team members assigned per city with contact numbers mentioned in the advertisement for pre and post follow ups.
Projects from participating builders will be displayed and marketed on homes4nri.com.
Mobile van painted HORIZON, India Real Estate Expo 2007 will travel across US west coast to US east coast distributing exhibitors project catalogues.
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